The latest US Restaurant Performance Index for July 2010 show sales and consumer traffic to be slightly negative, maintaining the current depression in the trade. Restaurant owners have responded with a decline in industry confidence.
The 0.1% decline in the Index was the fourth consecutive negative result. Overall 39% of restaurant owners reported a growth in business for the month, while 44% listed a decline. The Index has now been in the negative (below its 100 point standard) for 39 months.
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